Who we are

Potencia Ventures is an impact investment group focused on business models that improve the lives of lower income people. We began in 2002 by supporting initiatives that promote and build strong entrepreneurial ecosystems in emerging markets. In 2009, we started investing in early stage impact funds and in 2017 we expanded to taking direct stakes in the most aligned companies. Today, our investments aim to expand access to quality learning and employability opportunities. We back entrepreneurs and funds developing scalable solutions that help people upskill, reskill, and thrive in a rapidly changing labor market, translating impact into measurable progress.

Potencia Ventures works with Occam Advisors, an investment advisory firm, to identify, execute, and manage investments in funds and individual businesses.

How we invest

Potencia Ventures invests in initiatives, funds, and early-stage ventures that serve lower-income people.
Our primary sectors are education and employability with a geographic focus on Latin America and India.

Education

Potencia supports companies that increase access to education and improve learning outcomes for lower-income people.  We are interested in a broad range of applications, from early childhood to formal schooling to vocational education, and lifelong learning. 

Future of Work

Potencia supports companies that develop human potential to build stronger, more vibrant local economies in countries where there are persistent vacancies in professional or skilled positions. This includes companies that better prepare people for more rewarding jobs and/or companies that connect lower-income populations to job opportunities. 

What we look
for in companies

Potencia Ventures invests in early-stage companies that have high impact on lower-income populations. We aim to be a strong, flexible, and responsive partner to entrepreneurs and their management teams and to provide companies with the support and resources to help them realize sustainable social and financial impact.

 

Potencia is often a first external investor in companies with innovative business models and talented founders who are committed to building companies with purpose.

Impact

We look for companies that offer scalable, affordable, high quality products and services for lower-income populations.

Geography

We invest in companies in Latin America and the United States or companies who serve customers in these regions.​